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Why Endowments Matter Now For independent schools, an endowment is far more than a financial asset. An endowment fund signals a commitment to the school’s mission, a safeguard against tuition dependence, and a bridge between the generosity of past donors […]
School advancement officers may find themselves in the enviable but tough position when a donor indicates an intention to make a major gift to the school in an area that does not align within the school’s immediate needs. To partner […]
Schools talk about brand, but how does one differentiate in a crowded market? That’s the challenge top of mind for nearly 30 percent of SAIS marketing and communications professionals (Pulse Perspectives, May 2025). Though nearly 20 percent of MarCom pros […]
A family’s level of engagement with their child’s school is a critical piece of the independent school student recruitment and retention puzzle. More than one third (33%) of SAIS enrollment management professionals claim attrition rates of 10% or more in […]
Monitoring Financial Sustainability From shifting demographics and evolving parent expectations to increased competition from public schools and alternative options, independent schools must navigate an increasingly complex landscape while maintaining their commitment to educational quality and mission-driven values. Current challenges also […]
