SAIS Net Promoter Score Survey

Purpose: This survey measures satisfaction and loyalty among our school community by asking: “How likely are you to recommend our school to others?”

The verbiage of the question varies slightly between parents, staff, and students.

Parents: How likely would you be to recommend the school to friends, neighbors, and/or coworkers if they were looking for a school for their child?
Open Response: What aspects of the school experience are positively impacting your student and / or family?
Open Response: What constructive, actionable feedback would you give the school about improvements to work on in the coming year?

Staff Question 1: How likely would you be to recommend the school to friends, neighbors, and/or coworkers if they were looking for a school for their child?
Staff Question 2: If an appropriately qualified friend or acquaintance were looking for a job in schools, how likely would you be to recommend that they apply to your school?
Open Response: What aspects of the school are positively impacting your role?
Open Response: What constructive, actionable feedback would you give the school about improvements to work on in the coming year?

Students: How likely are you to recommend our school to a friend who’s looking at schools?
Open Response: What do you feel like your school is doing really well?
Open Response: What are specific suggestions that would make your school better next year?

Who Can Participate:

• Parents and guardians of current students
• Faculty and staff members
• Students in grades 9-12

How It Works: Participants rate their likelihood to recommend the school on a scale of 0-10, where:

• 9-10 = Promoters (highly satisfied advocates)
• 7-8 = Passives (satisfied but unenthusiastic)
• 0-6 = Detractors (unhappy and may discourage others)

The Result: Responses are calculated into a Net Promoter Score (NPS), ranging from -100 to +100. This single metric helps school leadership:

• Gauge overall satisfaction across different stakeholder groups
• Identify areas for improvement
• Track progress over time
• Compare performance against educational benchmarks

Confidentiality: All responses are anonymous to encourage honest feedback. Results are analyzed by stakeholder group (parents, staff, students) to understand each perspective while maintaining individual privacy.

Survey Reports

The SAIS NPS Stand Alone Survey will be reported by stakeholder group with disaggregation of school divisions for parents, primary areas of work for staff, and grade levels 9-12 for students. Unedited narrative comments are included alongside the NPS and stakeholder group.

The member price for the NPS Stand Alone Survey is $250, non-member price is $500. Please note that the survey must be ordered at least ten (10) days prior to the deployment date. Order the survey here.

For more info, contact surveys@sais.org